Few Tips On How To Create SEO Friendly Content

Are you aware of the root of Search Engine Optimisation? SEO begins and ends with good quality content. It is so important that every SEO organizations these days are hiring content writers with the creative niche of mind. None these days implement optimization strategy without a solid content strategy. Wondering what we are talking about. Give this blog a read.

What is an SEO content writing?

Seo content writing is a process of curating content in a way so that it starts ranking higher for the related keyword searches. It involves using keywords in a strategic manner that will help the content to get optimized for both the search engines and humans.

For writing SEO friendly content you are required to adhere to certain techniques. Such as

●       Inserting the keyword phrases properly so that they appear in the title of the web page or blog post.  

●       Strategically distributing the keywords so that it does not appear forced.

●       The keywords should be scattered all over the body of the content.

●       Using alternative phrases, or LSI Keywords. In other words Latent Semantic Indexing. This denotes keywords related to the main keyword.

●       Over usage of Keywords, phrases should be avoided.

●        Inserting of keywords within the <h1>, <h2> and <h3> tags , so that more emphasis can be placed on the keywords.

Above are just a few tips on how to create SEO friendly content. There’s a huge list of the dos and don’ts for creating SEO friendly content. Most important among them is to be to the point and grammatically correct. Wondering would you be able to adhere to so many rules. Don’t worry, we will come to your rescue. We are providing one of the best content writing services in Bangalore equipped with the creative team. Leave the entire burden on us and you relax.  

5 Things You Need To Know To Succeed in Content Marketing

Gone are the days when traditional marketing and outbound marketing used to bear results, now it’s time you give your content marketing tactics a try. With businesses spending much on content marketing every year, it is quite evident that this area of digital marketing is bringing good results for every business enterprise. I am sure that you too came across alluring statistics of content marketing generating many leads per dollar than that of paid search, right? Yes, it is true that content marketing if done right can increase conversion rate above six times higher than any form of marketing tactics. But, there is a but, the fact bears an uncomfortable truth, i.e Content marketing is something when done following proper strategy can only bring results otherwise it ends up in failure. Producing flawless content is only the beginning, it has many aspects that must be given consideration. Here is a brief overview of the same. Read on.

•          Planning the content marketing strategy

According to statistics, all successful businesses prepare a well-organized content marketing strategy. Every business must prioritize the development and documentation of its content marketing strategy, without this success of a business organization is not possible. All successful organization when asked what are the top advantages of this strategy they answer that this binds the team around a common goal which determines the type of content that is ruling the market.

•          Researching the keyword

So, you are ready to create your first piece of content but before you do that you have some groundwork to do. The foundation of any good content depends on good research because you need to be sure that whatever you say is authentic. Always remember what you promote online will build your reputation, thus you need to be comprehensive, accurate with your answers, which is only possible with good research skills.

•          Storytelling capacity

Knowing all the facts hardly create any separation, if you are unaware of the process of sharing them with others. Despite having the best research skills, if the content you are writing can’t attract viewers then your entire effort will fall futile. More than 43% of business admits that they just skim through blogs, so you have to be the one who can catch their attention by writing engaging posts with proper keywords, pictures, infographics, and links.

•          Analytics

Creating content is different, this is a more creative process but implementing proper analytical techniques is one of the most important parts of the content marketing process. This involves gathering data on your company’s sales, leads, subscriptions, visitors, social media engagement and of course knowing about the content that is generating good traffic.

•          Organization

Content marketing revolves around more things other than writing and publishing articles. It requires determination, focus and a knack towards growing audience naturally with a good structured, high-quality content. A potential content marketing strategy requires maintaining a regular content schedule and knowing the places to promote them. Good content is undoubtedly important but having lots of it is the key to the success of content marketing strategy.