How does blogigng help in seo?

blogging seo means adding fresh content and updates. It helps in bringing traffic,backlinks and boosts site ranking. It is on-page tactics.

Commenting on other’s blogs 

Sometimes even commenting on other people’s blogs can boost SEO. For example, if your niche is related to SEO services in Bangalore, you can visit similar blogs and comment on their posts. At the end of your comment, you can add a small call to action that will drive their traffic to your blog on SEO Agency in Bangalore. When you do this regularly, people will start noticing you and your blogs. They will get to know about your company, your brand and will visit your web pages. Some of them might be interested in your products. These customers help in generating sales. Sales acquired this way drive more traffic and boost your web site’s SEO. 

Blogging builds relationships 

Blogging creates a community. When you post blogs and people interact with those posts through comments, it creates a virtual relationship. We could all use some support and most businesses thrive on community support. If you post regularly and interact positively, people will be more willing to work with you.  When you have positive relations with your blog readers and customers, your brand reputation goes up. Eventually your brand becomes more and more popular with the help of your blog. Hence, blogging can be one way to create and maintain your particular company’s reputation.

https://www.wedoeconsult.com/how-does-blogging-help-seo-in-2020/

How to do keyword research?

Keyword research can be one of your greatest marketing assets. Keyword research refers to the task of figuring out certain phrases or words that increase the search engine optimization of your web site, page, article, blog or product. 

It can make or break the content of a site. If you want your site to rank well in search engines, you must ensure your keywords are in the right place.  The SEO company in Bangalore helps you do that. 

Where can I find keywords?

it can be found on search engines. You can also look for keywords in Google Trends or similar trackers that analyze current trends. You can also try using tools like Word Tracker or Overture.  The Best SEO Company in Bangalore can also help you find the right keywords for your research. 

Career Options In Digital Marketing

What is the scope in digital marketing?

There is a sudden wave of digitalization all across the globe. Every field of work is associating itself to the digital aspect in some way or the other. Almost all the companies around the world and especially in big cities like Bangalore are heading towards having an online portal of expanding their establishment on the web.
So, this urge everywhere in India and particularly in digital marketing companies in Bangalore to build up digitally is quite progressive in any sector per se now. This kind of expansion is also creating a lot of job opportunities in the process.

The Roles in Digital Marketing

Web Developer or Designer

A person working under this profile will have to handle the development of a web page to all the features available on it and aim towards making the website user friendly for the customer’s convenience. One must have a knowledge of programming in fields like java, html and web designing to get this role.

SEO Executive

The responsibility of this particular group of people is to market their website as good as they can. You need to be able to make your website the most frequently searched and high on Google ranks to create a wider approach for the company to it’s customers.

SEM Expert

The job of this sector is to handle the inflow of advertisements for their website. The ads must be irritating at times as a customer, but for the company’s finances it is necessary to handle the ads cleverly so that they are relevant for the customers.
 

Social Media Manager

Handling Facebook and Twitter accounts is not the only job a social media manager, unlike the popular belief. A person must be very creative and updated about all the trending plans on current basis. According to the trends you have to make strategies for the enhancement of your company’s policies and potray the social media profiles in a more attractive manner.

Content Marketing

This position requires you to be an expert at attracting the customers through your words and the way you frame a good article or blog for the web page. You must always be thriving to write better than what is available on the internet and keep your work exclusive and unique which will help the web page go viral in no time.

E-commerce Manager

This is a job post with high responsibilities. A person has to handle the entire financial aspect of the company through digital marketing. So , you must have an expertise at accounting and finances. The person also has to manage and make strategies to improve the income of their company digitally.

Digital Marketing Director

It can be said that this is the highest position in the field of digital marketing. A person should have a very good experience in digital marketing of atleast 6-8 years to be eligible for this post. This is a job with high authoritarian rights and responsibilities, as you have to manage all the aspects involved in the digital marketing of your company and make sure the company keeps flourishing throughout.
The above stated profiles are the ones which a the most popular in digital marketing and hold a good position. There are a few more posts in this field like – e-mail marketing manager, CRM manager, analytical manager, digital agency account manager etc. It is basically a huge pond of opportunities which you have to fish through as per your own interest and requirements.

How Much Can You Earn Through Digital Marketing?

The kind of payment you receive completely depends on the firm you are working with and the post that you hold in the company. Your job profile is also a very important aspect to determine the final pay scale. Although, you can be ensured that for most of the times you will get a payment worth the hardwork and efforts that you put in. Most of the companies which hire people for digital marketing jobs also have a policy where there is obviously a higher pay scale for the more experienced employees as compared to the freshers. You can always get a salary hike through your great performance and Excellent management of your work.

About WeDoEconsult

Wedoeconsult is playing the role of pioneering in the field of digital marketing. It is one of the largest professional service provider for jobs related to digital marketing.

Win the Voice Search Game today!

The whole concept of digitization has changed and is still changing the way we surf, understand and get discovered to things, trends, information and knowledge. With the trending differences, what comes handy is the convenience. The way people search has changed too, and has increasingly added to the voice search because of its convenience and user friendliness. This assists the user and doesn’t mandatory imply in knowing the exact language and hence gains confidence and credibility.

Voice search:

Voice search are more conversational and natural in tone and hence is more often performed on mobile phones rather than other gadgets. Because of their conversational nature, they are longer than textual formats in the process of searching.

Voice search is more relevant to delivering the projects or stations on the go, that are searched by the user to drive information about location. An example would be, voice searching for a “digital marketing agency in Bangalore”, here, searching for the city specifically makes the information more credible.

Where can I find a good SEO services in Bangalore? How would a digital marketing company in Bangalore help me better with my online business? If you target simpler questions for the answers, the exact words rank every time someone is asking a similar question and hence, you win. It can also target detailed questions like would a digitalmarketing agency in Bangalore help my local business in Mumbai? Ensure you answers all questions related to it 

Do you own a digital marketing agency in Bangalore? Specify. Do you sell local designer pieces in your boutique? Inform the audience. Do you have a SEO company inBangalore? 

https://www.wedoeconsult.com/win-the-voice-search-game-today/

If you want to succeed in the online game then ranking at the top is the ultimate option for you. A study by Infront Webworks reveals that the first page of Google receives the ultimate web traffic while other pages receive not more than 5 percent of the total traffic.

\I have come across numerous business owners and managers, who have done crazy things in order to find the keys to unlock the secrets that can improve their WordPress SEO ranking and performance on Google without any failure, but none of them have been successful enough in unveiling the magic button that can rank your site in number 1 without any fail.

In fact, no such thing exists, all it takes is resourcefulness, persistence, creativity, and dedication. Since Google algorithm changes constantly any kind of shortcut does not work for long. Although there are no such magic tricks, however, there are steps that can be taken in order to reach the top of SERP or search engine results page.

Here I have come up with a step by step on page SEO DIY guide for nontechnical people who are not very aware of how to rank a website higher on Google. so that they can implement SEO do it yourself tactics themselves without spending a penny on agencies.

Do research on your current website’s search ranking

Before delving deep into SEO DIY, firstly, you need to get an understanding of how your website is ranking on the SERP, where you stand now. This is valid even for sites that are very new. There are many tools and resources available which can help you do that. You can use  SERPs.com to assess your rank in case you are targeting some particular keywords.

Check the site loading speed

Secondly, it’s very important that you check site speed. This forms a major Google ranking factor. Slow sites have very little chances of attaining a high search position. It also affects the ability to attract new customers.

Do a bit research on your target audience

The main aim for optimizing search engine is to be found online. If your site can’t be accessed via search engines, there’s no chance for you to be visible to your customers. Now, the question is, who all are searching for you? The folks who are searching for you online are your target audience, for implementing SEO DIY, you must be aware of your target audience. Right? This can be done via various tools like Keyword Tool Dominator for getting a full picture.

A lot depends on understanding keyword research and planning

Once you get to know your target audience better, you will already have an understanding of your WordPress SEO keywords that need to be targeted. For more help in this matter, you can use free tools like Google’s Keyword Planner and Ubersuggest. In case you have funds, you can also opt for paid research tools like  SEMRush and  Wordtracker.

Building your site with proper keywords in mind can help

Now that you are quite aware of the most searched and relevant keywords, apply them in your website. In WordPress SEO there are many in-built SEO features and plugins, making things easier for you. Here are few tips on how to audit existing content on a WordPress website.

·         Each URL must be checked

Make sure to include the target keyword for each URL.

·         How catchy is the title of your page?

The title of the page must include target keywords but refrain from keyword stuffing else you will fall under Google penalty list.

·         Graphics can do wonders

Proper images make the content attractive hence keep visitors around for a longer period of time. It’s also estimated that this counteracts high bounce rates.

·         Optimization of images must be taken care of

Put the target keywords in the ALT description. Also, save the uploaded images with the target keywords in the filename.

·         Don’t forget to include social media share buttons

Popularity in social media not only helps a lot in creating a solid brand image but also generates decent backlinks that can boost overall SEO. Thus, always keep the option for social sharing activities.

Google Analytics is important

Google analytics has a lot of importance in SEO. If you are from a non-technical background willing to do your SEO DIY, but not quite knowledgeable on how to read and process your website’s traffic and conversions or how to rank your website higher on Google then Google Analytics is the right place for you to start. More than 80% of website owners worldwide use Google. From this tool, you can get an idea about your visitors, from where they are coming, your customer segment base and many more.

Content still wears the crown

There’s hardly anyone who has not heard the phrase “content is king”. The reason behind the saying is quite valid in today’s marketing world, where it’s all about creating a solid brand image. An inbound content marketing strategy is integrally related to attracting consumers base. Consistent, quality content is a wonderful way of optimizing your website.

https://www.wedoeconsult.com/improve-website-seo-rank-in-google/

IMAGE ALT TAG: WHY IT MATTERS TO THE SEO OF YOUR WEBSITE?

Have you optimized the content of your website, blogs, Meta descriptions, and sub headers of your website? Are you happy to have an optimized website that can load within fractions of a second? Stop here, what about the images? These days, search engines are showing as much as image results as that of text result, right? Popular search engines such as Google pulls in clickable images at the Google search engine result page that can bring good traffic to your website.
Despite making everything optimized, if you are not working on images, then you might lose a major part of potential visitors towards your website.
Most of the time, to provide the relevant information to your visitors, you need to embed the photographs on your website. Like in case if you are guiding your visitors on “How to use the software?” then you need to add screenshots of the software in addition to the text, right? Yes, to provide relevant information to your users, you have to embed images along with the content to your website.
This is when an image alt tag comes into existence.

Let us now discuss, “what is image alt tag?”
Alt descriptions are another name of the alt tag. It is a written copy that has appeared at the place of an image on a website if an image does not load on the user’s screen. This allows the search engines to crawl a website; therefore, your website will get a higher rank in the search engine result page. To create a better user experience for your visitors, the image alt tag is a good option and one important part in SEO.

Some practices that help you to create the best Alt text!!!
Be descriptive and specific to us, the most important rule to follow when it comes to adding alt image text. Remember that you need to keep the alt image text-specific but also representative of the topic of the webpage. If the alt tag does not contain the image’s context, then it will lose its value. Have a look at these important keys to writing effective image alt text:

• Keep the alt text less than 125 characters:Make sure the alt text is lesser in characters because screen reading tools will cut off the long-winded alt texts at awkward moments. So make sure you keep the text less than 125 characters and be specific with the words you are using.
• Be specific with the words:Be specific to the information that is relevant to the image. Use every word in the context of the image and be specific with the words. This is the time when you have to play with your words to give a smoother experience to your customers.
• Don’tstart it with common words like “picture of….” or “image of….”: Just add the image description rather than writing all these common words as the screen reading tool will identify it as an image. As you need to be more descriptive in lesser words, so there is no need to add additional words.
• Don’tcram keyword over and over again in every single image text: If a web page contains a long list of the images, then it is not recommended you to add the keyword in every single image text. Just include the keyword into the one that is more representative of the information you are providing and use the aesthetic descriptions for all others.
• Use keywords sparingly:It is advisable to add only the target keywords to the text of the image. Semantic keywords will work in case if you don’t have the targeted keywords. Like in case if the keyword is “How to add alt image text,” then you can use the keyword “adding alt image text” because it will be difficult to add the word “how-to” in the image text naturally. So, using the most important terms from keywords with the long tail will be an ideal option for you.

So, now you know how you can create a good image alt text for your website to enhance the customer’s experience even when the image does not load at the user’s screen. If you already have a website, check whether you have added the image alt text or not. Consider performing a basic SEO audit now to know where you need to add image alt tag or which alt image texts need to be changed according to these tips so you can bring good traffic to your website.

Sources To Get Traffic For Websites

Traffic means hope. Every visit to your website means there is a chance for something good to happen. That is why digital marketing traffic is the first goal. It is also the brand awareness goal.

Generating traffic plays a huge role in the digital marketing field. Thus let’s take a look at the sources from where visitors are coming. Traffic comes into a website from different sources, such as website apps, social networks, search engines and many more.

Among these, some might be more important to you than that of the others. However, maintaining diversity in traffic sources is important.

There is a hidden risk in your marketing strategies if you receive traffic from one particular source or if you don’t at all receive traffic from one source.

However, if you have launched a new web page then you will be craving site visitors faster right? In case, you want to fetch traffic on your website at a faster rate, read this article.

Get More Visitor for your Website Today...............

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Guest Posting:

Guest posting serves a couple of functions. Firstly, if you start guest posting then you will be able to get connected with a website that already has numerous hooked up audiences.

For example, the readership of TechCrunch is in the hundreds of thousands, if you can get your brand featured there, you would be able to fetch huge visibility. Unfortunately, the bigger the publisher, the tougher it is to get featured, thus begin with something small initially.

The 2nd selling factor is direct site visitors. When you allow guest posting on your site it will fetch visitors as long as your content is precious and authoritative. This, in turn, will have a long term advantage for you.

Visitors posts help you in both content material promotion and SEO. Due to all these factors, it is one of the favorites on this listing.

Building your Social Media Audience:

Social target market building might seem difficult. However, if you can have your priorities right, it will surely be the most effective way by which you can scale your user base. Here’s why on social media, you can interact with customers directly.

You can use content material to begin attracting a target market evidently, or advertise to funnel traffic immediately. However, most importantly, you can interact with humans.

When you interact with customers, by way of liking and sharing their posts, or simply through engaging them in communication, you can introduce them for your brand.

It takes time but in a few weeks, you can theoretically build a target base to serve as a platform for further increase.

Leverage Influencers:

Influencer marketing can help you penetrate through the noise and reach your target audience more effectively. However, for maximizing the impact that an influencer can have on your brand you need to develop a proper SEO linking strategy.

It is certain that getting your products or services endorsed on a celebrity’s Instagram, Youtube or blog page can be a thrilling experience. The likes, shares and increased brand awareness which follows from that are great. However, those little thrills can convert into more traffic and sales for a long time.

Usage of Paid Ads:

Paid advertising is my least favorite among the strategies mentioned above. However, it is an essential alternative, we can say. Why is it my least preferred? Because it is very time-consuming.

You need to pay in advance for an assured stream of inbound site visitors on your website online, which may or may not be valuable. After withdrawing the finances, the commercials are turned off and your campaign becomes de-functional.

Advertising is undoubtedly a good approach. It is rapid and worthwhile, however, it simply does not have the ability to grow that natural techniques provide.

I am mentioning some right options below for fast paid traffic.

• StumbleUpon commercials
• Reddit advertisements
• Facebook commercials
• Twitter advertisements
• LinkedIn advertisements
• Google Adwords
• Bing Ads

Running Contests and Promotions:

 

Contests and promotions are more like paid advertising. Here also you need to make an upfront investment – usually in a hot purchaser product, a present card or something valuable.

After that, you need to ask your users to like or share your post for getting enrolled in the competition.

Contests are powerful since they spread like wildfire. It is a good way to get quick massive visibility. Remember it does not always imply that you will get an amazing return on your investment.

If you want a good ROI then you must invest in Search Engine Optimisation and Content Marketing. These two can beat paid marketing if done right.